For established US architecture & design-build firms

A calendar full of qualified consultations. You only pay when they show up.

We build and run the entire client-acquisition system inside your firm, then call and qualify every lead and book the right ones straight onto your calendar. You show up and win the work.

That is a phone call, not Zoom.
3.5+
years running ads for architects
$90M
largest commercial project sourced
$60M
largest residential project sourced
5
countries: US, Canada, UK, Australia, UAE
The system at a glance

From cold traffic to a signed project

We run the ads

Proven paid acquisition in high-value markets

Us

They qualify

Every lead goes through a project survey

Us

We call them

Our team qualifies every lead by phone

Us

We book it

Qualified consultations land on your calendar

Us

You close

Show up to the consultation and win the work

You

This document lays out everything about the IPQmedia program. I am not asking you to say yes or no today. I am asking you to make an informed decision, and the only way to do that is to go through the whole thing. Whether this can help you is entirely your call.

Why you need this

The four things that quietly cap every architecture firm

Almost every American architecture firm runs into the same four problems. It is always the same story.

Killer 01

Referral addiction

Every client comes from word of mouth. It proves your work is good, but it puts the future of your firm in someone else's hands. A business that only grows by referral is one nobody can buy.

Killer 02

Not enough leads

If you want five new clients a month and only three people ever reach out, the math does not work. Fewer conversations means fewer proposals, which means fewer signed projects.

Killer 03

No one knows who you are

People do not hire a high-ticket firm they have never heard of. Awareness comes first, then trust. Without it, even great work stays invisible.

Killer 04

Most leads are unqualified

In any market, most people are not a fit. They cannot afford it, the timing is wrong, or they already hired someone. Without a real qualifying process you burn hours on people who will never sign.

None of these have anything to do with your revenue. They hit big firms as hard as new ones. You can grow on referrals alone for a while, but there is always a ceiling you cannot break through until each of these is solved. The good news is they are very solvable, and the moment you fix one, the other three get easier.

Getting qualified people in front of you is our job. Yours is to show up and win the work.
The shift

The old way versus how we work

The typical agency model

You pay no matter what

  • A fat monthly fee whether or not anything happens
  • They hand you raw leads and call it a day
  • Your team chases and qualifies the leads
  • You pay for activity, not results
  • A junior account manager checks in once a month
Pay-per-performance

You pay for outcomes

  • You pay for qualified consultations that actually show
  • We own the whole funnel end to end
  • We call and qualify every lead and book the fits
  • If nobody shows, you do not pay the fee
  • A weekly performance call and direct access to our CEO
The model

Pay-per-performance, not a retainer

Most agencies bill you a fat monthly retainer whether anything happens or not. We flipped it. You pay for outcomes, not activity, and our incentives are tied directly to yours.

01

We fill the pipeline

We run the paid acquisition and put qualified people into your funnel.

02

We do the setting

Our team calls and qualifies every lead and books the ones who are a real fit onto your calendar.

03

You only pay for shows

You pay for a qualified consultation when it actually shows up. No show, no fee.

If nobody shows, you do not pay. That is the guarantee.
How to think about it

You carry the ball. We clear the path.

A running back does not score alone. The whole line opens the lane so all they have to do is run. That is exactly how this works. We block, set up, and clear everything in front of you. The only thing left for you is to take the ball and score.

A running back breaking through while teammates clear the path
Ads Survey & qualifying Setting & booking Nurture & follow-up CRM & reporting You: close the work
Our program

What we build and run for you

One complete marketing and setting system, built inside your firm and operated by us end to end.

We do this

We call and qualify every lead

This is the part most agencies skip. Our setting team gets on the phone and personally qualifies every single lead, then books the ones who are a genuine fit straight onto your calendar. You never chase anyone.

Us

Proven paid ads

We build our paid acquisition system inside your business to turn cold traffic into signed projects, refined over 3.5+ years running ads for architects across nearly every US state and overseas.

Us

Targeting the right people

High property-value areas, recent real-estate buyers, CEOs and founders, people who visited your competitors. Fewer leads, far higher quality. That is the whole game.

Us

A qualifying survey

Every lead answers project type, timeframe, budget, square footage, address, and contact details. We tune the questions to match exactly how you qualify.

Us

A custom-built CRM

See the entire process in one place: every lead, every booked consultation, the pipeline, and exactly where each opportunity stands.

Us

A nurture system that runs itself

Proven texts and emails keep warming and re-qualifying your leads, so the ones who are not ready yet still come back when they are.

Us

Direct communication

24/7 access to our success team and to Arseniy, our CEO, over WhatsApp and email. We reply within one working day, almost always the same day.

Us

Weekly accountability

A weekly performance call over Google Meet on the numbers, the campaign, and what is next. Marketing and sales move together.

Us

Area exclusivity

One firm per 50-mile radius. No two partners ever compete for the same lead. No exceptions.

You

You just attend booked consultations

The only thing on your plate is showing up to the qualified consultations we put on your calendar, in person or on a call, and winning the work.

Your week5 qualified consultations
New build · $2.4M budgetMon 10:00 · qualified by phone
Shows
Full home remodel · AustinTue 14:30 · qualified by phone
Shows
Commercial fit-outWed 11:00 · qualified by phone
Shows
Custom residential · $5M+Thu 15:00 · qualified by phone
Shows
What you get

A calendar you just show up to

No raw lead lists, no chasing, no guessing who is serious. You open your calendar and see qualified consultations that our team has already spoken to, qualified, and booked. The only question left is how many you close.

Program details

The cost of leaving this unsolved

When you weigh this program, weigh the other side too. There is a cost to solving these four problems, and there is a cost to not solving them. The second one is far greater, and it compounds every month you wait.

Why start now

There are no discounts and no fake scarcity. Anyone who wants to join can join. The one thing that cannot be undone is if we already partner with someone in your area, since we only take one firm per radius. So if you think this can help you, it is worth moving before a competitor takes your market.

This part is on you

We can build the system, fill the pipeline, and book qualified people onto your calendar. What we cannot do is sit in the room for you. Showing up to your consultations, running a great conversation, and winning the work is yours. If you do your part, the results follow. We will always tell you straight if we do not think we are the right fit, before you ever start.

Questions

Frequently asked

What is the guarantee?

The model is the guarantee. You only pay for qualified consultations that actually show up. If a booked lead does not show, you do not pay for it. Our incentives are tied to your results, not to activity, which means we are pulling in the exact same direction you are.

What if it does not work for me?

The only way this does not work is if you do not do your part. We can put the best qualified people in the world in front of you, but it falls short if you do not show up and run a real conversation.

That is why we always have a call before working together. It lets us see whether our system can genuinely help in your specific situation. If I see even a slight chance it will not work out for you, I will be the first to tell you not to proceed.

How much work is this for me?

We set up and run the whole system. Your side is simple:

  • Spend about an hour with us on the onboarding call.
  • Send us photos of your projects.
  • Show up to the qualified consultations we book for you and win the work.

That is it. The rest is on us, including calling and qualifying every lead.

How is this different from other marketing firms?

A few ways:

  • We care about booked, qualified consultations that show up, not a pile of phone numbers you have to chase.
  • We do the setting. We call and qualify every lead ourselves, so you only meet people who are a real fit.
  • We check in at least every two days, not once a month through a junior account manager.
  • We have dozens of real case studies, not one or two cherry-picked testimonials.
  • We only work in the AEC field. If it is not architecture, engineering, or construction, we do not take it.
  • We hold area exclusivity. One firm per radius, so your results are never watered down.
Can this get me large, high-end projects?

Yes. Our whole approach is quality over quantity. We would rather bring you fewer, genuinely qualified people than a flood of numbers. Some of the firms we work with do not take projects under five to ten million dollars in construction budget. The largest commercial project we sourced was ninety million dollars, and the largest single-family residential one was sixty million.

My clients are not on social media.

That is almost always a false belief. The fact that you have not found a way to reach them does not mean they are not there. They are, and our targeting is built to find exactly them.

Can my team handle this instead of me?

Yes. We are happy to work directly with your sales rep, executive assistant, or marketing lead. It depends on how your firm is structured. Our goal is to fit your way of operating, not create a mess.

Will everything match my brand?

Yes. We request your original photos and videos, and you approve every ad, landing page, and piece of content before it goes live, so it stays fully aligned with your brand.

Next step

If this can help you, let's talk

Book a call below. We are selective about who we partner with, so come ready to talk about your firm and where you want to take it.

That is a phone call, not Zoom. Please pick a time that works and select your correct time zone.
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AV
Arseniy VolosevichFounder & CEO, IPQmedia